How to Resolve Duplicate Listing
A situation where there is more than one listing of a similar entity or business in the google my business platform is referred to as the duplicate address in google my business where one should discover more about it from various websites. There are various reasons that one can read more about from these websites on what causes duplicate addressees in google my business platform. Some of these causes that one can discover more about including automation where data duplicates with minimal variations as it flows, unintentional building of another listing, data changes, violation of guidelines through spam to create another listing as well as lack of awareness of the guidelines put in place.
It is important first to learn if there are duplicate listing either through use of different tools that can enable one see the results for the listing or do searches manually in the google my business databases to see the number of listings. There are a variety of ways that one can read more about from various websites in order to discover more regarding these duplicates and resolve them. It is important to learn that duplicate addresses in google my business usually compete with each other for higher ranking hence google is likely to choose a single address that the users will be seeing. This can be a problem since Google may leave out the address that has more reviews and other features that enhance the ranking and choose one that is empty.
When resolving 2 listings that are both verified for the same entity with similar address, it is important to learn that merging them in google my business is not possible. It is important to learn more about how one of the addresses will be unverified so that it can be merged hence the duplicate listing in google my business will be resolved. Another situation where one need to resolve duplicate listing is where there is a duplicate listing but you only have ownership for one hence it is not possible to merge the two listings to resolve the problem. This problem can be resolved by still merging the 2 listings but one has to learn about ways through which they can gain control over the other address and follow a similar process as mentioned earlier. Where only one listing is verified, one should learn how they can obtain the URL for both and then reach out to the google my business to help in merging them.
Resolving the duplicate addresses in google my business is beneficial since it leads to enhanced rankings in the google my business platform which will have an impact on the user experience hence drives more traffic leading to increased revenues.